The Portas Review was released this week, outlining Mary “Queen of Shops” Portas’s recommendations to brighten up the UK’s failing high streets.
What Portas wants for the British high street is a vibrant sense of community – but I’ve noticed a couple of charity shops here in Cardiff are already working towards this.
Just a load of second-hand junk?
“When a high street has too much of one thing it tips the balance of the location and inevitably puts off potential retailers and investors. Too many charity shops on one high street are an obvious example of this. Funnily enough, too many fried chicken shops have the same effect.”
Despite having her own line of charity shops, Portas pretty much puts them in the same category as the kind of eateries on Chippy Lane. For those of you who aren’t familiar with Caroline Street in Cardiff – it ain’t classy.
Does she have a point?
You obviously know how much I love charity shops, but what did my Twitter followers think?
Overall, their attitudes are pretty positive, yet there is still this overriding perception of charity shops being full of other people’s unwanted items.
How are charity shops doing compared to the rest of the high street?
Research suggests British charity shops are having as tough a time as everyone else on the high street. When I asked you what happens to your old clothes, 64 per cent of you said you donated them to charity, yet some shops are struggling to keep up with demand.
The Charity Retail Association conducts their own research into donation trends and have seen how the recession has affected both sales and donations. After all, if people are buying less clothes in general, then they may not be donating as much.
According to the Charity Retail Assocation’s Projects and Policy Officer, Isabelle Adam, some of the larger charities have had a few problems in this department due to the recession. She said:
“Over the last quarter (July-Sept) the larger charities we surveyed have reported problems with getting sufficient stock. Donations are affected by peoples’ spending habits; if they are not buying in new they are often not prompted to donate, and if they cannot afford to move this also means there is no prompt for a clear-out.”
Charity shops with a difference
It seems then charity shops have double the problem to deal with! But here in Cardiff, there are two clear examples of charity shops who are using innovation and a touch of the crafting spirit to shake off this negative perception.
Best of all? The kind of projects they’re engaging in are the kind Portas wants to see for the entire high street.
Case study number one comes in the form of Oxfam Boutique, situated in the heart of Cardiff city centre. One of a new breed of charity shops, Oxfam Boutique concentrates on high-end charitable donations.
I spoke to Deputy Manager Alec Boyne about the shop, its partnership with Marks and Spencers and their weekly Stitch ‘n Bitch group.
Then we have PreFab Clothing, a retro style charity shop a little outside of Cardiff on Albany Road. When I chatted to David Morris, who works in the store, he emphasised how the shop didn’t fit the traditional mould of a charity shop.
All of PreFab Clothing’s proceeds go directly to the local YMCA project. In fact, David told me he’d gone from having no job and no house seven months ago to a steady job and a home today, all through PreFab Clothing.
There’s one other key aspect to these shops, one which Portas entirely ignores in her report. The fact is, they are playing a vital role in ensuring old clothing doesn’t just end up in South Wales’s swelling landfills.
Recycling at PreFab Clothing
Oxfam Boutique’s partnership with M&S ensures a lot of clothing from a busy department store do not go to waste. PreFab Clothing aim to use everything they receive – whether it’s turning old superhero t-shirts into bags or making pumpkin decorations from unwanted materials.
It’s pretty clear charity shops don’t have to be the kind of places which arrive on a high street when no other retailer can take up some empty space. Oxfam Boutique and PreFab Clothing are more than just placeholders – they’re vibrant parts of the community which do more than just take care of our old tat.
What about the rest of you? Is there a really unique charity shop in your area? If you’d like to write a profile of a stand-out charity shop in your area, email me or comment below.